Blog

Glossy white kit-kat tile backsplash with a gold faucet.
Creating 'Quiet Rhythm': Why Stacked Mosaics Are Redefining Modern Minimalism
There is a shift happening in how interior surfaces are being selected. Not a trend, and not a reaction, more of a settling. A move away from extremes toward something... Read more
A chrome kitchen faucet against a vertical blue tiled backsplash.
The Right Materials, The Right Results: Creating Value at Every Step
Every customer who walks through your door has a unique vision for their space. Whether it’s a homeowner looking for a dream kitchen or a business owner designing a welcoming... Read more
Elegant patio featuring wooden furniture and white wrought iron seating.
We Sell Beautiful Spaces, Not Just Tiles: Bringing Value to Your Customers
Everyone is hearing it, that todays market is more competitive and it's tougher to connect with your customers than ever. And the reality is that it's not enough to just... Read more
Textured grey subway tile backsplash with books and a clock.
20 Years in the Tile Industry: Insights for Pricing Success
As a seasoned CEO in the tile industry, I've had the opportunity to guide countless pricing decisions that have contributed to our company's success. Effective pricing is a delicate balance... Read more
Various colors of picket-shaped marble tile samples on black background.
Maximizing the Potential of Tile and Natural Stone in Your Projects
Tile and natural stone provide a wealth of opportunities for designers and architects to create spaces that are both visually stunning and functional. With a range of textures, colors, and... Read more
Modern bathroom with white marble hexagon tile and gold faucet.
Understanding Natural Stone and Tile: A Guide to the SPUI Selection
As architects and designers, selecting the right materials is crucial to the functionality and aesthetic appeal of a project. Tiles and natural stones define the overall look and feel of... Read more
Modern kitchen island with marble countertop and colorful bar stools.
Understanding Natural Stone and Tile: A Guide to the SPUI Selection
As architects and designers, selecting the right materials is crucial to the functionality and aesthetic appeal of a project. Tiles and natural stones define the overall look and feel of... Read more
Modern kitchen with light wood floating shelves and textured backsplash.
Preparing for a Tile Product Launch: A Blueprint for Success
Launching a new tile product is an exciting opportunity to capture customer interest and drive business growth. At Stone Products Unlimited, we know that careful preparation is key to a... Read more
Display of various colorful subway tile samples near a door.
A Valuable Lesson in Customer Service: Building Trust and Loyalty in the Tile Industry
In the tile industry, exceptional customer service isn't just an advantage—it's essential for creating long-term relationships and building a reputation for quality and reliability. At Stone Products Unlimited, we have... Read more
Modern vanity sink with round mirror against glossy burgundy tiles
Margin isn't all that matters: Investing in high quality material for larger gains and happier customers.
In the tile industry, it’s tempting to focus solely on margins. However, at Stone Products Unlimited, we believe that investing in high-quality materials is the key to long-term success. While... Read more
Rolled towels, basket plant, and brush on patterned tile background
Your clients aren't just buying tile, they're working on their dreams. How to understand your customer and win the project
At Stone Products Unlimited, we understand that our clients aren’t just purchasing tiles—they're investing in their dream project and house. Every tile they select is a step closer to creating... Read more
Wall display featuring various marble tile shapes and color samples.
What is your formula for creating stunning tile showroom displays?
1. Understanding the Customer Journey Understanding product trends is an important part of our value proposition to customers and is the very first thing we consider when designing a display.... Read more